Our Work and Impact in the Community
America in One Room
In 2019, America in One room delivered 526 Americans representing 50 states to Fort Worth, Texas. Participants spent the weekend discussing and sharing their opinions and experiences about national policy issues…
AARP
AARP is the largest membership organization in America.
Over the course of 10 years, our evolving role with AARP has ranged from strategic communications to building community…
Airbag Recall
Outreach Strategists led public engagement for the largest auto safety recall in U.S. history. In major Texas markets, including Houston and Dallas, we successfully organized a coalition of more than 140 community leaders and groups…
BlueCross
BlueCross BlueShield, the largest health insurer in Texas, approached Outreach Strategists to educate the public about their coverage options under the recently passed Affordable Care Act. We organized community leaders across major…
Census 2020
Outreach Strategists managed regional efforts to maximize 2020 Census response rates in Harris County, the City of Houston, and Fort Bend County, with a combined budget of over $9 million. We oversaw a data-driven campaign…
Outreach Strategists is leading and implementing a community engagement initiative focused on diasporic communities and remittances (sending money to a person in another country). Working with partners and contacts in…
Houston Police
The Outreach Cultural Intelligence training was developed for the Houston Police Department to highlight officers’ connections to the community, the effects of implicit bias, an understanding of the different roles members of society play…
Uber
When Uber first arrived in Texas and needed help navigating the regulatory and public policy landscape, they turned to Outreach Strategists. We helped Uber negotiate an effective regulatory framework, enabling Uber to stay in Houston…
Facilitated a unique national research convening
“Together, their faces are a portrait of the American voter.”
In 2019, America in One room delivered 526 Americans representing 50 states to Fort Worth, Texas. Participants spent the weekend discussing and sharing their opinions and experiences about national policy issues.
In partnership with Stanford University’s Center for Deliberative Democracy, the National Opinion Research Center, and with funding from the Helena Foundation, Outreach Strategists helped recruit and train facilitators who led small group discussions over three days.
The experiment’s findings supported the original hypothesis- When Americans are provided with information in an environment where they can exchange ideas in a moderated space, their views move to the center of the ideological spectrum.
AARP is the largest membership organization in America.
Over the course of 10 years, our evolving role with AARP has ranged from strategic communications to building community coalitions and implementing programs across Texas. On an ongoing basis we help AARP manage community engagement efforts, such as roundtable discussions, and provide local public affairs support in key markets.
Our efforts with the City of Houston on “Complete Streets” led to an executive order in October 2013, and our payday lending work resulted in an ordinance being adopted in December 2013.
Our findings from a report on the South Asian community of Greater Houston led to the creation of a non-profit focused on meeting the needs of seniors.
Partnership with AARP, a 38-million-member strong organization, making Houston a better place to live
Created and implemented the public outreach and canvassing campaign for the Federal Monitor appointed to oversee the largest product safety recall in US history
Outreach Strategists led public engagement for the largest auto safety recall in U.S. history. In major Texas markets, including Houston and Dallas, we successfully organized a coalition of more than 140 community leaders and groups, who shared critical, life-saving information about the recall with their constituents. With a focus on minority and low-income communities, our engagement efforts included a first-of-its-kind recall canvass operation, knocking on 135,000-plus doors to urge vehicle owners to take advantage of the free life-saving recall.
Designed and managed an innovative grass-tops community healthcare coalition for the state’s largest insurer
BlueCross BlueShield, the largest health insurer in Texas, approached Outreach Strategists to educate the public about their coverage options under the recently passed Affordable Care Act. We organized community leaders across major markets to help provide Texans with more information and resources. Community partners were supplied talking points, collateral materials, and social media content, which drove engagement to constituents. The campaign directly reached over 670,000 people and an additional 1.5 million were exposed to social media content.
Outreach Strategists managed regional efforts to maximize 2020 Census response rates in Harris County, the City of Houston, and Fort Bend County, with a combined budget of over $9 million. We oversaw a data-driven campaign targeting hard-to-count and rural regions with major advertising buys, digital ad placement, and community outreach and engagement.
We delivered unprecedented results, with Harris County and Houston exceeding the statewide average response rate, and Fort Bend County achieving the highest self-response rate in Texas.
Successfully led the most effective local Census efforts in Texas, maximizing response rates in Harris County, the City of Houston, and Fort Bend County
Built community support for Facebook’s cutting-edge digital wallet technology
Outreach Strategists is leading and implementing a community engagement initiative focused on diasporic communities and remittances (sending money to a person in another country).
Working with partners and contacts in the Los Angeles area, home to one of the largest and most diverse immigrant populations in the county, we have organized an ongoing series of roundtables, both in-person and digital, to discuss remittances and the digital wallet solution.
Facebook uses the consensus built from these roundtables to demonstrate support for their product.
Navigated local and state affairs for a global transportation disruptor
When Uber first arrived in Texas and needed help navigating the regulatory and public policy landscape, they turned to Outreach Strategists. We helped Uber negotiate an effective regulatory framework, enabling Uber to stay in Houston during Super Bowl LI and beyond.
Developed a groundbreaking Implicit Bias Training curriculum and successfully trained 5,200 officers for HPD
This has been the best in-service class I’ve had in 23 years.
December 2015
As police officers the relationship we have with citizens of the community is crucial. This class can, and did, help me develop perspectives from different roles related to policies and media. Great course. Very helpful.
May 2016
The roleplay is strong and the class does a good job of getting you to step outside your normal role. Made me focus a little more on dealing with people as individuals, not representatives of groups.
August 2016
