Oregon Department Of Transportation

Toll Program Enrollment Marketing & Communications

Harris County Toll Road Authority

HCTRA is a billion dollar tolling agency which processes more than two million transactions per day. We have supported their transition to All Electronic Tolling, and in the marketing of their first-ever discount program. We managed the multi-channel and multi-lingual campaign from design to execution and reporting.

30s Holiday TV Spot

15s English Digital Spot

Digital

Programmatic Banners:

Social Media Digital Banners and Stories:

Remarketing Banners

Yes! To CENSUS 2020

Outreach Strategists served as project managers for Census promotion in the Texas Gulf Coast – one of the most diverse and underserved regions in the United States. We managed a $4.9 million data-driven advocacy campaign which led to some of the highest Census participation rates in Texas.

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Bluecross case studies
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Bluecross case studies
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Houston Community College

We represent the leading community college district in the fifth-largest metro area in the country. We have supported them in their brand awareness and enrollment marketing campaign, from design to execution on traditional and digital media.

Billboard

Print Ad

Digital Ads

Stone Child College

Stone Child College is a Native-serving, tribally chartered college in Box Elder, Montana. We have supported their strategic communications planning, rebranding, general market awareness, and enrollment marketing campaigns.

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Bluecross case studies
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Bluecross case studies
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Bluecross case studies

Austin ISD

Austin ISD is the tenth largest school district in Texas, serving the state’s capital city. Many school districts struggled with declining enrollment during and after the pandemic, and we have supported successful bilingual enrollment marketing campaigns.

Social Media Videos

Case Studies

Below are case studies for our coalition and community engagement work. Each of these projects depended on strong stakeholder engagement and activation to spread the message – leveraging a combination of elected, faith, civic, and industry/interest leaders to promote the opportunity.

ALAMO BOOK2 MOCKUP

Alamo Promise

The Alamo Colleges in San Antonio were planning to unveil their new Promise program, a last-dollar scholarship program for select graduates of San Antonio public high schools. The program was to launch in concert with the start…

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BlueCross

With the passage of the Affordable Care Act and the rollout of healthcare exchanges, Blue Cross BlueShield of Texas launched the non-profit Be Covered coalition to educate the public about health insurance and the enrollment process. The…

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Facebook

Outreach Strategists is leading and implementing a community engagement initiative focused on diasporic communities and remittances (sending money to a person in another country). Working with partners and contacts in…

Project Recovery

Mazda

Our main objective was to develop and implement an engagement strategy for unrepaired Mazda vehicles affected by the Takata airbag recall in Texas. This involve priming the turf with a mail campaign coupled with community outreach…

Project Recovery

Project Recovery

Hurricane Harvey devastated the Houston region in 2017 delivering unprecedented amounts of flood damage to homes large and small. In early 2019, Harris County and the City of Houston (COH) were awarded approximately $1 billion dollars each…

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Takata

The Takata Airbag Recall is the largest automobile safety recall in U.S. history. When deployed, these defective airbags can launch metal shrapnel at the driver and passengers in a vehicle, potentially injuring  or even killing them. The Houston-Harris…